Released on: September 17, 2008, 6:57 am

Press Release Author: ABAS Software AG

Industry: Software

Press Release Summary: Istanbul/Karlsruhe - “ABAS ERP is the most comprehensible and
the user-friendly ERP software,” this conclusion was drawn by Deniz Öner, ERP
project manager of Sistem Reklam, after having conducted a detailed evaluation of
ERP systems.

Press Release Body: Sistem Reklam
Sistem Reklam (Turkish: Sistem Reklamcilik A.S. ) is active internationally as a
provider of open air advertising. Through the use of illuminated and non-illuminated
products they give buildings a certain aesthetic, and present them in different
designs and colors relating to the corporate design of the companies. They have
customers in various sectors of industry: petroleum industry, automotive industry,
rubber industry, banks and shopping centers.

International success requires support from a strong ERP system
Sistem has transferred its national successes abroad. Founded at the beginning of
the 1970s in Turkey, Sistem Reklam has meanwhile established customers from England
to Pakistan and from Egypt to Siberia. The company intends to increase exports in
the future. For 35 years, Sistem Reklam has not been satisfied with only being a
leading company in its sector in Turkey and has taken important steps to become an
international company. The first step is to optimize the company's structure with
the aid of an Enterprise Resource Planning (ERP) solution. The ERP solution should
help Sistem Reklam to work with improved coordination, to optimize processes, and to
minimize documentation and bureaucracy in the company.

A precise evaluation process
Sistem Reklam started the ERP project with guidance from the IT department. A list
of ERP software was compiled and the relevant companies were contacted. The
selection criteria for the first round were: history of the ERP provider,
cost/performance ratio, previous projects and functionalities of the ERP software.
In the second round the ERP providers were given the chance to demonstrate their
program and Sistem Reklam investigated these companies thoroughly. ABAS was among
those providers which passed the evaluation criteria. The remaining three ERP
providers got another chance to demonstrate the possibilities of their software. “We
included our key users in the ERP selection process. At the end of each demo we
presented our key users with a poll which we had designed on the basis of our
criteria. All of the ERP providers which managed to stay in the top three of Sistem
Reclams shortlist were internationally recognized companies,” explains Öner about
the process. “Winner of the last round was ABAS.”

Price evaluation
After Sistem Reclam had seen all of the demos from the various selected ERP
providers they began to request quotations. The criteria which were important to
them were method of payment, company infrastructure and type of hardware system the
software would require. Öner says, “We obtained offers from the last three firms and
tried to evaluate these analytically because the offers changed depending on
provider. Some companies were offering a complete ERP software similar to ABAS and
others were offering prices on a module basis. We tried to compare the offers for
the same modules. Additionally, we compared maintenance and support services, and
application and adaptation of the program. We included total costs and wanted to
calculate the time period of this project including all of the processes. A report
was presented to the senior management when this process was complete.”

All information was analytically evaluated – ABAS succeeded
Finally, an evaluation was carried out on all of the information gathered on
databases, support, methods of payment and other criteria. After this analysis, ABAS
was ahead of its competitors. Öner states that, “We also carried out an analysis in
our company and the results made our choice clear. We decided to sign the contract
with ABAS and to continue our future projects with ABAS.”

Outlook: implementation process
What made the situation complete for Sistem Reklam was the willingness of ABAS to
implement the project, and also the good relationship with the Turkish abas partner:
BEBIM Bilisim Teknolojileri Ltd.Sti. “We want ABAS to continue and to raise their
support in the implementation process. This process is new for Sistem Reklam. Now we
have a strong relationship with abas Turkey. We are happy with the support which was
given to us and we want it to intensify. What they need in the implementation period
is positively thinking support helping us to gain results. ABAS can easily meet our
demands”, concludes Öner.

About ABAS Software AG
Founded in 1980, ABAS provides cost-effective ERP and eBusiness solutions to over
2,000 customers and more than 45,000 users worldwide, with solutions offered in 28
languages. ABAS was named number one in customer satisfaction in the 2007, 2005,
2003, and 2002 ERP studies published by the Konradin Group. ABAS ranked first in
price/performance ratio, functional fit, stability, ease of use and upgrades. The
study shows that the package requires a third less time to implement and a total
investment well under the ERP average. The brand name abas Business Software (ERP,
PPC, MRP, eBusiness) runs on Linux, Unix and Windows. Approximately 80% of all
installations to-day are Linux-based. ABAS is headquartered in Karlsruhe, Germany,
and sells its software worldwide through its partner network. For more information
visit: www.abassoftware.com

Web Site: http://www.abassoftware.com

Contact Details: ABAS Software AG
Suedendstr. 42
76135 Karlsruhe/Germany
Tel.: +49 721/9 67 23-0
Fax +49 721/9 67 23-100
info@abas.de
www.abassoftware.com